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Our franchise model is designed to remove many of the barriers involved in setting up a dance school from scratch.
Our franchise model is designed to remove many of the barriers involved in setting up a dance school from scratch.
They can include Commercial Street, Contemporary, Jazz, Ballet, Tap and Musical Theatre. The model is performance-led, with an emphasis on excellent teaching, confidence, creativity and creating a welcoming community for children and families.
It is a flexible business opportunity rather than a salaried role, giving franchisees the chance to build something of their own while benefiting from the structure and support of an established organisation.
We are particularly interested in people who are enthusiastic, organised, good with people and motivated to become part of their local community.
A franchisee does not necessarily need to teach every class themselves. Depending on their background and ambitions, they can combine teaching with running the business, or build a team of teachers around them.
It can work particularly well for someone looking for a business that can initially fit around family or other commitments and then grow over time.
We are particularly interested in people who are enthusiastic, organised, good with people and motivated to become part of their local community.
A franchisee does not necessarily need to teach every class themselves. Depending on their background and ambitions, they can combine teaching with running the business, or build a team of teachers around them.
It can work particularly well for someone looking for a business that can initially fit around family or other commitments and then grow over time.
Classes are typically delivered after school, at weekends and during school holidays, so the business can be built around family life or other commitments.
Franchisees can start with a relatively small timetable in one venue and expand gradually as student numbers grow. Depending on their background, they may choose to teach some or all of the classes themselves, or focus more on running and developing the business while building a team of teachers.
This means the business can evolve over time, rather than requiring a large-scale launch from day one.
The Dance Shack model is designed to build recurring monthly income as enrolment grows. As an illustration, at our current typical fees, a school with 100 students, where around 20% attend two classes, would generate approximately £4,000 per month, or £48,000 per year, in tuition fee turnover.
This is an illustrative turnover figure rather than a guarantee of earnings, and operating costs would need to be deducted. Based on our experience of operating established Dance Shack schools, we believe this represents a realistic and achievable level of turnover for a well-run local school, with further scope to grow through increased student numbers, additional classes and other activities.
Lucy Holloway, AISTD, LAMDAdip, is Co-Founder and Director of Dance Shack and leads the creative and educational development of the brand. A professionally trained performer, teacher, Dance Captain and Resident Director, she co-founded Dance Shack with Garth Hall in 2006. Lucy shapes the teaching approach, choreography, performance opportunities and teacher support that define the Dance Shack experience. She works closely with franchisees to help them deliver inspiring, inclusive classes with consistently high professional standards.
Garth Hall is Co-Founder and Director of Dance Shack, with a leading role in the business and franchise development of the brand. Having built Dance Shack with Lucy Holloway since 2006, he brings nearly 20 years of hands-on experience in developing schools, systems and practical support for sustainable growth. His extensive West End, touring and performing arts education career adds a deep understanding of professional standards, training and the realities of the industry. Garth works closely with franchisees as they plan, launch and grow their own local Dance Shack schools.
From day one, the core team have been amazing. Genuinely helpful and invested in my success. Garth and Rianna are always on hand- Garth from a business perspective and Rianna for the day-to-day operational side of running classes, ensuring nothing is missed as part of my onboarding; while Lucy has welcomed me into the family with open arms, offering great insight into how to structure classes and how different styles work well together.
“A trusted brand, an established team, and true support every step of the way. Dance Shack made running my own school possible.”
If you love dance, enjoy working with people and are looking for a flexible business you can build around your life, a Dance Shack franchise could be your next move.